Wednesday, October 21, 2009

Cogito Ergo Sum X

1. Which song by the Rolling Stones was used as the theme song for the launch of Windows 95
2. The word Advertorial is a blend of which two words
3. Which artist along with Bobby Kooka created the Maharaja in 1946
4. From the advertisement did the expression ‘round the bend’ originate?
5. ‘We love to see you smile’ is an advertising campaign associated with which company named after Maurice & Richard?
6. Which company’s ad in Mexico instead of reading “it won’t leak in your pocket and embarrass you”, read “it would leak in your pocket and make you pregnant”?
7. Which company’s slogan was wrongly translated in Chinese as “______ brings your ancestors back from the dead.”
8. “Put a tiger in your tank” was the slogan for which company?
9. Which was the first TV Commercial in colour to be aired in India?
10. Which was the first ad agency to be listed both on the LSE and NYSE?
11. Which company was the first to send ‘flyers by mail’ to advertise products?
12. Which artist’s name would associate with the packaging of Chanel No. 5 on Chanel’s 75th anniversary?
13. In 1929, Guinness enlisted S. H. Benson Ad Agency to undertake consumer research into why people drank Guinness. The result paved way for the slogan: “Guinness is good for ___”
14. The first advertisement in English was written by William Caxton in 1477. What did the ad intent to sell?
15. According to Industrial designer Raymond Loewy, between the two most perfectly designed containers ever made, one was egg. Which was the other?
16. Name the Ad Agency that handled the election campaign for the Congress-I to get Rajiv Gandhi elected as Prime minister?
17. Claudia Schiffer made her American debut being featured in a run of which jeans ads?

Questions Provided by Karanjot
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1 comment:

  1. Answers
    1. Start Me Up
    2. Advertisement & Editorial
    3. Umesh Rao
    4. Harpic
    5. McDonalds
    6. Parker
    7. Pepsi
    8. Esso
    9. Bombay Dyeing
    10. Ogilvy & Mather
    11. Wrigley’s
    12. Andy Warhol
    13. You
    14. Books
    15. Coke
    16. Rediffusion
    17. Guess Jeans

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